Here's your sneak peek into the 2027 Starbucks Traditions collection
Starbucks just dropped its much-awaited 2027 traditions collection, which, for many fans of the coffee chain, signals the beginning of the holiday season in the Philippines.
It has become a 24-year tradition where customers collect stickers with their purchases beginning around November; this year, it's Nov. 3. Once they collect enough stickers, customers can exchange these for one or all the pieces in the 2027 Starbucks Traditions collection.
This year, the planner with its own pouch comes with the usual tumbler. But a few other goodies make this collection extra attractive. There's also a 24oz cold cup, 20oz stainless steel tumbler, 20oz glass mug, and a minimalist travel case with a travel towel.
To claim the 2026 Starbucks planner and other collector's merchandise at the end of last year, customers had to collect stickers either at the physical store or through the Starbucks PH app with every purchase of a tall, grande, or venti handcrafted beverage during the collection period.
While the coffee chain hasn't released the number of stickers one needs to claim an item in the collection this holiday season, it has promised to give all the details soon.
WATCH: Save for retirement or enjoy life now? (Generations Ep. 21)
September 16, 2026
WATCH: Pixar Summer Fest adventure at Hong Kong Disneyland
August 10, 2026