Those who guessed that Kim Soo Hyun is the mystery Bench endorser, you're correct! The local clothing brand officially announced on Thursday, July 15, that the It's Okay To Not Be Okay star will be joining the Bench family—and you can get your hands on the newest #KIMSOOHYUNxBENCH collection already!
In an Instagram post, Bench wrote: "We shot for the stars ? the moon ? and the sun ? with this one. We’re so excited to make everyone’s #GlobalBENCHSetter dream finally come true! Can’t wait to spend everyday with you, @soohyun_k216."
Soo Hyun, who is clad in a light blue shirt, is seen holding a bouquet of flowers—a nod to his character Moon Gang-tae's sweet gesture towards Ko Moon-young (Seo Ye Ji).
A few days ago, its founder Ben Chan teased his followers with a new campaign video featuring a model whom the fans believe to be the Korean actor. Aside from the obvious facial features, the clues "Gwaenchana" or "it's okay," a butterfly emoji, and the line: "everything’s gonna be OK" were dead giveaways that Soo Hyun is the next Bench ambassador.
Now, as we wait for his billboard along EDSA, why don't you check out the latest Bench x Kim Soo Hyun collection, which you can already get in stores and online?
Screenshot from Bench's YouTube channel