2023 National food fair invites foodies to ‘Go Discover, Taste, Enjoy’

The National Food Fair (NFF) is set to hold the “2023 NFF Philippine Cuisine and Ingredients Show” on July 12 to 16 at the Megatrade Halls 1 to 3 in SM Megamall, Mandaluyong.

With the theme “Go Discover, Taste, Enjoy!” fairgoers will be treated to a wide selection of cooked and processed food, fresh produce, and agricultural products, wines and beverages, and many others from the country’s 16 regions. In addition, there will be innovative and sustainable food products and eco-friendly kitchen accents for homes and even for hotels and restaurants.

The NFF will highlight the fusion of science and tradition by promoting innovative food products generated by biotechnology and new production techniques from landmark research projects that could disrupt the Philippine food value chain. A particular focus will be high-value coconut-based food products, healthy snacks, and innovative food and beverages. The show will also include cooking demonstrations by Filipino chefs, and business talks by food experts, government partners, and collaborators in the food industry.

Show highlights include:

• Kusinang Filipino with live cooking demonstrations and business talks
• Philippine Coconut Industry Pavilion and Coconut-Based MSME Cluster
• Philippine Food Industry Innovations Lounge
• Philippine Fruits and Nuts Pavilion
• Innovative and Biotech Products Cluster
• The Rural Agro-Industrial Partnership for Inclusive Development and Growth (RAPID Growth) Project Pavilion
• Fresh Produce Pavilion
• KAPEtirya (Philippine Coffee Pavilion)
• Philippine Island Wine, Beer, and Juice Bar
• Digital Partners’ Space
• #FlexPHridays Corner

Embracing the shift to digital and incorporating e-commerce into the marketing mix, the 2023 National Food Fair will have an online counterpart on Lazada, with featured exhibitors making their products available to all corners of the Philippines because you don’t have to be at the venue to enjoy the flavors and delicacies from the different regions.

A central feature of the 2023 National Food Fair is a daily program of activities consisting of entrepreneurship talks, live cooking demonstrations, wine-mixing tutorials, and presentations on various food and business-related topics. This is open to the public and free of charge. At the same time, the program will be live-streamed on BDTP social media channels to provide access to remote viewers.

The formal opening of the 2023 National Food Fair is on Wednesday, July 12, with top DTI officials as well as guests from partner agencies in attendance.

To know more about the 2023 National Food Fair and other programs of the DTI-Bureau of Domestic Trade Promotion, follow their social media accounts on Facebook, Instagram, and Twitter. You may also email BDTP Director Marievic M. Bononan at [email protected].

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Editor’s Note: This article was provided by BDTP.