'KPop Demon Hunters' merch, games to be released soon

Still not over the KPop Demon Hunters craze? Soon you can buy merch! 

Since its release on June 20, KPop Demon Hunters has become Netflix’s most-watched original film, amassing over 330 million views during its 91-day run. And now, Netflix is collaborating with toy industry leaders Mattel and Hasbro to introduce a wide range of merchandise, games, and collectibles. 

Under a global “co-master” toy licensing agreement, Mattel will release dolls, action figures, and playsets, while Hasbro will offer plush toys, youth electronics, role-play items, and a themed Monopoly Deal game. These products are expected to hit stores in spring 2026.  

Mattel is giving fans an exclusive first look with a presale three-pack of HUNTR/X fashion dolls, available for preorder starting Nov. 12 on Mattel Creations, with shipments scheduled for 2026. 

“Celebrating the breakout characters at the heart of the film, Mattel will harness our world-class design, creative, and marketing expertise to introduce a broad range of products across major categories to the delight of fans around the world,” Roberto Stanichi, Chief Global Brand Officer of Mattel, stated. 

Hasbro will kick off its merchandise lineup with the card game Monopoly Deal: KPop Demon Hunters, featuring characters and themes from the film. Priced at $12.99 or P759.69, it will be available for pre-order on Amazon and other leading stores starting Oct. 21, with shipments beginning Jan. 1, 2026.

KPop Demon Hunters follows girl group HUNTR/X—Rumi, Mira, and Zoey—as they juggle superstardom with secret lives as demon hunters.

Recently, Netflix announced a KPop Demon Hunters x Fortnite collaboration.

Rei Ami, who voices Zoey, took to Instagram to give a sneak peek of her character’s Fortnite skin. She also shared a screencap of a message from Fortnite’s official Instagram page, telling her, “It’s done, done, done,” which referenced one of the Huntrix’s songs, How It’s Done.