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LIST: 12 Heartwarming Pinoy Christmas commercials to uplift your holiday spirit

Published Dec 20, 2024 5:47 pm

The Christmas season is one of the holidays that Filipinos look forward to the most as this is the time of the year when they come together and celebrate it.  

Every year, Filipino brands like Jollibee and international brands like Levi's release heartwarming Christmas commercials that celebrate the resilience and joy of the Filipino people. These commercials capture the essence of Christmas, showcasing how Filipinos, despite life's challenges, find joy and unity during this special time. 

Let's take a look at a few of these inspiring commercials.

Chowking

Chowking’s 2007 commercial tells the heartfelt story of an OFW father who, after years of absence, finally reunites with his young child on Christmas.

Unilab

Unilab's commercial showcases the essence of Filipino bayanihan through the heartwarming scene of a young boy actively participating in the preparations for Misa de Gallo.

Globe

Globe’s 2011 commercial touches upon the reality of the OFWs abroad as they feel homesick, especially during the holiday season. The ad emphasizes the power of technology to bring families together, even when they are physically apart.

Jollibee 

A younger brother felt guilty for breaking his kuya's gadget. While he tries to do everything to seek his forgiveness, it ends with a simple apology, shared over a peace offering of crispy chicken skin.

Vivo Ph

Vivo Philippines' 2017 Christmas commercial tells the story of a family who is unable to celebrate the holiday season due to the tragic loss of their soldier father. As the mother attempts to comfort her crying child, she witnesses a heartwarming act of community compassion, bringing hope and solace to her family.

Globe

The commercial tells the story of a kindhearted grandfather who takes in a stray puppy. Despite their short time together, a strong bond forms. When he discovers the puppy's owner, he makes the selfless decision to reunite them.

Jollibee   

The commercial tells the story of two orphaned girls who form a special bond. When one is adopted, she leaves behind a cherished Jollibee plushie, which inspires her friend to become a pediatric doctor, spreading joy to young patients.

Levi's

The story begins with a young man who, under the guise of a work trip, leaves the country in search of his estranged father.When the son finally locates him, he presents the denim jacket that his father left. The father, moved by his son’s gesture, is overwhelmed with emotion. The father explains his reasons for leaving, and the son, understanding his father’s motivations, embraces him warmly.

Downy

Downy’s commercial tells the story of a grandmother and granddaughter who, despite being separated by distance and challenged by memory loss, maintain a strong bond. The ad highlights their emotional reunion on Christmas Eve, as they reconnect and introduce a new family member, her granddaughter's daughter.

TikTok

TikTok Philippines' 2020 commercial delves into the emotional complexities of the holiday season, focusing on a granddaughter who struggles to find joy after the loss of her beloved grandfather. It begins with their joyful collaboration on TikTok videos and culminates in a touching scene where the granddaughter rewatches the videos of her late grandfather, promising to keep the spirit of Christmas alive in his memory.

Food Panda

As families gather to celebrate the holidays, food delivery riders emerge as unsung heroes, bringing warmth and comfort with every delivery. Food Panda's Christmas commercial captures the spirit of giving and gratitude, paying tribute to these modern-day Santa Clauses.

IKEA

IKEA Philippines' 2022 Christmas ad explores the evolving dynamics of family relationships. The ad centers around a father and son who, despite their close bond, face challenges in sharing personal news. In a touching scene during Noche Buena, a father and son share surprising revelations. The son introduces his male partner, while the father unveils his drag queen persona.