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Apple Intelligence: What you need to know about the new AI coming to iPhone, Mac

Published Jun 11, 2024 5:16 pm

Artificial intelligence is finally coming to iPhones, iPads, and Macs.

During this year's Worldwide Developers Conference (WWDC) on June 10, Apple unveiled its latest software updates like iOS 18, macOS Sequoia, iPadOS 18, and a new Passwords app. The biggest announcement from the night, however, was Apple Intelligence or the tech giant's AI features.

What exactly is Apple Intelligence?

Apple describes the new software as its "personal intelligence system" for its devices. It works similarly to ChatGPT in how it uses generative AI to generate images and create language.

But more than the generative capabilities of ChatGPT, Apple Intelligence makes use of machine learning algorithms and models so it can simplify daily tasks, contextualize data, and take action across apps.

What can Apple Intelligence do?

Like ChatGPT, this Apple AI can help you with writing tasks as it can rewrite, summarize, and proofread text on Mail, Notes, Pages, and other third-party apps.

Another feature Apple Intelligence brings is "Genmoji," which allows you to create any emoji you want, even if it's something out of this world like a T-rex in a tutu on a surfboard. All you have to do is key in a description. This also allows you to turn pictures of people in your Photos Library into little emoticons.

More than emojis, the AI lets you generate photos you can send to your friends.

If you make rough sketches on your device, the new Image Wand feature turns your drawings into images by using context from the surrounding area.

Additionally, there will be a Clean Up tool to remove distracting elements in the background when you're making edits through the Photos app.

Apple Intelligence also gives Siri a major update as it's now more conversational and takes into consideration personal context by drawing from your photos, conversations, and calendar. For example, you can ask Siri when your mom is arriving—it will know who your mom is based on your contacts and cross-reference flight details from emails.

Another way the AI utilizes personal context is by bringing priority notifications to the top of your stack.

How does ChatGPT compare?

OpenAI's ChatGPT, powered by GPT-4o, will be integrated into iOS 18, iPadOS 18, and macOS Sequoia to give Siri more capabilities. Apple's virtual assistant will ask you first before it makes use of the chatbot.

The popular software will also be part of Apple Intelligence's Writing Tools.

Apple Intelligence will be available in the fall in the United States for iPhone 16 Pro, iPhone 15 Pro Max, and iPads and Macs with M1 and later processors.