HelixPay ticketing tech hits P250 million in its first year

Event e-commerce technology provider HelixPay is on track to achieve P250 million in ticketing transactions in its first year in the Philippines.

Launched in early 2023, HelixPay has surpassed 100,000 tickets sold with millions of USD in processed revenue for events, concerts, festivals, comedy shows, and more.

“Our key differentiation is that we provide a customer experience that is really customized per client,” HelixPay’s CEO Andrew Koger said, adding that it has built a technology system and ticketing engine that is customizable and self-service for event producers.

HelixPay’s ticketing solution enables fully customizable event websites for its clients with digital payments live from Day 1, including cards and GCash, with ticketing solutions like inventory management, interactive seat selection maps, and e-commerce-style vouchers. 

“We essentially build the ‘official event website’ for each event, but they are powered by HelixPay and can be set up in under an hour with no software engineering required,” he added.

According to HelixPay, the purchase experience is optimized for performance, which drives ticket sales and revenue growth for clients. The purchase process is designed for mobile phones and streamlined for simplicity. 

“Whereas existing local legacy ticketing companies require customers to create an account before purchasing, HelixPay lets customers purchase immediately, which can improve purchase conversion rates by over 50%.” 

Seeing an opportunity to further support event organizers, the ticketing provider has expanded into additional services for events like merch production, on-site payments, marketing solutions, and even on-site internet connectivity with Starlink.

The company, which is backed by local investors like Foxmont Capital, as well as international backers from Singapore and the US, has also invested in on-site assistance for clients as it considers client support and strategic account management to be a "core value" proposition.

HelixPay’s Manila-based team is currently fully focused on the Philippine market as it is seeing double-digit growth for events with a surge in demand for in-person experiences after years of COVID-19 disruptions. 

It also plans to bring its ticketing technology to other markets around Southeast Asia like Indonesia, Thailand, and Vietnam, which are seeing a similar surge in the events industry. 

HelixPay already works with leading international companies like Spotify, Warner Music, and Sofitel Hotels as well as respected local companies like BusinessWorld for economic forums, Summit Media for magazine launch parties, and Comedy Manila for large comedy shows.

If you are an event organizer or need a ticketing solution for any purpose, visit its website HelixPay.ph or reach out to its sales team via Facebook.

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