Korean lifestyle brand Wiggle Wiggle to open a pop-up store in Manila

By Camille Santiago Published Nov 22, 2025 2:46 pm Updated Nov 22, 2025 2:47 pm

Koreans always put a fun vibe on everything—from the coolest stationery and trendy bags to must-have fashion pieces. Leading the charge in this trend is Wiggle Wiggle, a lifestyle brand famous for its colorful, bold, and playful designs.

Now, it is finally bringing its aesthetic to the Philippines with its first-ever pop-up store opening at SM Mall of Asia.

"Manila, mark your calendars for the start of maximal happiness! Wiggle Wiggle lands in the Philippines this November," they wrote.

The pop-up will be from Nov. 28 to Jan. 28, 2026. It will be open from 10 a.m. to 10 p.m. daily.

It is located on the Ground Floor of the North Entertainment Mall in SM Mall of Asia in Pasay.

In case you didn't know, Wiggle Wiggle sells a wide range of products, including fashion, accessories, and homeware. They have also collaborated with multiple brands, including Uniqlo, Gentlewoman, Olive Young, CU, Samsung, and even K-pop group LE SSERAFIM!

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